Discover LAKA’s inclusive, vegan Korean makeup line—from the glowy Dreambeam Highlighter and Fruity Glam Tint to minimalist packaging that defines modern beauty.
LAKA is a gender‑neutral, minimalist Korean makeup brand launched in 2018, with the philosophy that makeup should be for everyone—regardless of age, skin tone, or gender. Their sleek monochrome design and clean, vegan formulas have earned them a devoted international following.
LAKA Brand Philosophy & Background
Founded in 2018, LAKA proudly positions itself as Korea’s first gender-neutral cosmetics brand, championing inclusivity and self-expression through makeup designed for all individuals. The brand’s aesthetic is minimalist and monochrome, featuring both male and female models in campaigns. Packaging is sleek and functional, rejecting gender stereotypes.
LAKA Product Highlights & Collections
LAKA Dreambeam Highlighter (#01 Natural Beam, #02 Pink Beam, #03 Water Beam)
The Dreambeam Highlighter is a 100% vegan, talc‑free formula delivering a translucent, fine powder finish. It provides a soft, radiant glow that catches light at different angles.
#01 Natural Beam adapts well to a variety of skin tones, from light to deep, and is buildable for a natural finish. Multiple users report it performs well on deeper skin tones.
#02 Pink Beam offers a subtle pink sheen, adding freshness and vitality to fair‑medium complexions.
#03 Water Beam gives a cool-toned, icy luminosity—great for highlighting brow bones or inner corners.
LAKA Fruity Glam Tint (#101 Joyful through #123 Unsweet Berry + duos)
This high-shine lip tint collection features 23 fruit-inspired shades infused with hydrating skincare-like ingredients. The formula provides glossy, pigmented color with a lightweight, water-like feel that that feels non-sticky and comfortable through the day.
A popular shade is #103 Humming, often noted as a go-to for natural everyday wear. Wear time is moderate; some users mention colors darken slightly over time but it’s easy to reapply.
Shade ranges include MLBB tones, coral pinks (#101 Joyful, #109 Fresh), vibrant reds (#116 Candid), deep plums (#115 Envy), plus cool-toned options like #110 Soda and #112 Ping-Pong. The Mini Duo sets pair complementary shades—and are perfect as travel essentials or beginners’ tryouts
LAKA Love Silk Blush
Available in nine shades (#701–#709), Love Silk Blush offers smooth, silky payoff with sheer to medium pigment. Shades range from corals and pinks to berries—blendable and appropriate for a gentle flush. These silky-smooth blusher shades include warm corals, peaches, berries, and soft pinks like “Angel”, “Poem”, “Sweet”, “Dolce”.
LAKA Mono Eyeshadow (#901–#926 series)
The line includes more than 20 single-pan shades (such as Teddy, Earth, Sandalwood, Cinnamon, Allure, Liberty) offering neutrals, pastels, and richer tones suitable for minimalist day looks or bold dimension.
LAKA Bulky Matte & Bonding Glow Lipsticks
The Bulky Matte Lipstick series (#401–#410) includes dusty roses, warm corals, mauves, and deeper berry tones. The Bonding Glow Lipstick series (#201–#216) delivers a satin finish with comfortable hydration and sheen.
Other Notables
Additional offerings include Soul Vegan Lip Balms (Rosy, Mauve, Berry, Clear), Soothing Vegan Lip Oils (Nourishing Yellow, Calming Purple), Wild Brow Shapers (Balance, Volume, Strong), Jelling Nude Gloss, and compact Forever6 eye palettes in coordinated shades.
Why LAKA Stands Out
- Inclusive, gender-neutral philosophy: designed without gender boundaries and inviting self-expression.
- Clean, vegan-friendly formulations: cruelty-free, animal‑ingredient-free, talc‑free, and produced in Korea.
- Minimalist packaging: sleek monochrome aesthetic appealing to modern beauty minimalists.
- Shade diversity: wide range of products tailored to accommodate different skin tones and personal styles.
How to Create a Full LAKA Look
- Start with a lightweight base—tinted moisturizer or BB cushion.
- Apply Dreambeam Highlighter on high points of face (cheekbones, nose bridge, cupid’s bow).
- Add blush—use Love Silk Blush on cheek apples for a soft color payoff.
- Choose a mono eyeshadow: Earth or Teddy for everyday, Allure or Liberty for more dimension.
- Define eyebrows gently with Wild Brow Shaper.
- Complete lips with your choice: Bulky Matte for bold matte, Bonding Glow for satin hydration, or Fruity Glam Tint for glossy shine.
Where to Buy
LAKA products are offered through authorized Korean beauty e‑commerce platforms such as YesStyle, Stylevana, and KoreanSkincare. They also appear in international retailers like Care to Beauty—for U.S. delivery.
Some popular products (e.g. Dreambeam Highlighter, Fruity Glam Tint, Love Silk Blush, Mono Eyeshadow) are frequently available at discounted prices across retailers.
When shopping, check shipping and customs policies, and consult descriptive shade swatches to match undertones and preferences.
Conclusion
LAKA offers accessible, clean beauty with a modern twist—gender-neutral products in minimalist design, across a range of shades and textures. Whether you’re seeking a dewy highlight, hydrating lip tint, or simple eye color, LAKA’s inclusive line delivers quality and style. For those looking to buy Korean makeup that’s vegan, versatile, and unisex, LAKA is a compelling choice. If you’re exploring Korean beauty brands with a focus on clean, gender‑neutral cosmetics, another notable brand in this space is TIRTIR, often considered a competitor to LAKA for its popular cushion foundation and inclusive aesthetic offerings. TIRTIR shares a similar philosophy of accessible K‑Beauty while carving out its own niche in the market.
